Brand identities
Visual identities that give your business a clear point of view and a recognisable presence.

Brand refreshes
Bringing an existing brand up to speed when your business, audience or ambitions have moved on.

Creative direction
Finding the visual territory that feels right for your business, your audience and where you want to go next.

Campaigns & creative concepts‍ ‍
Ideas and visual direction that help you communicate something specific, from a new launch to a bigger campaign.

Research & discovery
Getting into the detail of your business, audience and wider landscape to uncover opportunities and make sure the design has a reason to exist.

Once we've found the right creative direction, we build out the pieces that make your brand feel like you.

Logo systems
Flexible logo formats designed to work across different sizes, spaces and applications.

Colour & typography
Considered palettes and typefaces that look great and work practically in the tools you use.

Graphics & visual assets
Patterns, illustrations, iconography, photography direction, motion and whatever else your brand needs to come to life.

Brand applications
Seeing how your brand works across the places people actually experience it, from websites and social media to print, packaging, spaces and events.

Brand worlds
Creating enough consistency to be recognisable, with enough flexibility to keep things interesting.

Once your brand is in place, I can help you put it to work.

• Websites
  Thoughtful, easy-to-use websites that bring your brand into the digital world.

• Print & editorial
  Brochures, business cards, reports, publications and other printed things worth picking up.

• Digital & social
  Templates, campaigns, animations and assets that make showing up online a little easier.

• Environmental design
  Signage, wayfinding, spaces and other physical touchpoints that help people navigate and experience your brand.

• Merch, events & everything in between
  From conference backdrops and exhibition materials to packaging, merchandise and those one-off things that don't fit neatly into a category.

Through Our Spaces, Our Places, I explore how creativity can be used to build community, start conversations and make people feel more connected to the places around them.

I run creative workshops, talks and collaborative sessions for universities, community groups, teams and events. From design manifestos and creative placemaking to more hands-on, low-pressure making sessions, the format can flex around the people and place.

Creativity to build community.

Discover → Distil → Direct → Build

Every project starts with getting curious. I want to understand your business, your audience, your ambitions and the world you're operating in. That might mean auditing what you already have, researching your audience, looking at the wider landscape or finding out what your competitors are doing.

From there, we distil the useful stuff: the opportunities, the gaps, the things worth pushing and the things worth leaving behind. This gives us a clear creative direction before we start designing.

Then we build. I bring you along at each stage, explaining the thinking behind the work rather than disappearing into a black box and coming back with a finished logo. It's collaborative, considered and practical.

The result isn't just a brand that looks good on launch day. It's a toolkit you can actually use, understand and grow with.